Title: Concept-development / styleframes for DR K KLASSISK
Type: Concept / tv-graphics
Client: Danish Broadcasting Corporation (DR)
ABOUT
Styleframes / concepts for the program "DR K Klassisk" that shows Classical concerts on the danish History and Culture Channel DR K.
The brief was to picture "DR K Klassisk" as classical music in an modern context.
Here are two of the concepts.
CONCEPT 1 : GRAPHIC VISUALIZATION
The graphics are based on a symphony orchestra seen from above (top styleframe). The forms reacts on different sounds/instruments to visualize the music. They act around a midpoint as when the dirigent is the center of the symphony.
The textures adds a tactile and organic feel and takes inspiration from materials from instruments and the environment in a concert house.
STYLEFRAMES
CONCEPT 2 : DR K Klassisk - follow along
It is an visualization of DR K Klassisk bringing their audience out from their livingrooms and into different environments, atmospheres and experiences. The chair has the characteristic identity-color of channel DR K.
This concept was chosen to be produced.
CONCEPT AND STYLE
Pictures from flickr
PRODUCTION
The pieces was produced by DR design, Photography by Rasmus Kahlen.
More versions will be produced.